Research & Policy Is Sports Management Industry the upcoming boom? – II
By Abhisek Swain
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In our last blog, we have looked at how the sports industry have evolved and how it has opened a white space in the market as a career option. In this blog, we will look at from where students can avail themselves the relevant courses for the same and also at the financial aspects of the same.

Such has been the growth in this industry that, many top institutions in India have started providing Sports Management as an optional in MBA, just like Marketing, Finance, HR, Operations, etc.

Looking at the details of some of the top Sports Management related courses and the investment for the same.



Apart from this, there are also many colleges and online platforms like Coursera, eDX, etc. that are providing courses and certifications in Sports Management. This industry is something where freshers can take this up as a career option, even working professionals, who want to make a career switch can opt for it and change their career domain completely. 

Not only this but there are also platforms coming in like Sporjo, which looks at the requirements in the sports industry from the franchises, Sports organizations, sports equipment manufacturers and then upskill an individual based on the requirements. So that one can fit in there and explore the opportunities around.

Now looking at the return on investment in this sector, in the initial few years, the ROI might not be that great, though that completely depends on one individual’s skill. But initial years will be about learning and understanding the sports industry and following the passion. The amount of exposure it will provide will help one individual grow. But after few years of experience, remuneration will be something that will be beyond one’s expectations. This statement is backed by:

“The $17.9 Billion Worldwide Sports Technology Industry is Expected to Grow at a CAGR of 17.5% From 2021 to 2026” – Data from Globenewswire

This is one of the fastest-growing industries currently with high CAGR meaning, this industry will have an upward curve for the coming years. With the growth expected in the coming years, it is the right time to upskill yourself, follow the passion, and have a detailed look at the Sports Management/Analytics/Operations industry.

I believe with this time has come to change the old Hindi saying:

पढोगे लिखोगे बनोगे नवाब,जो तुम खेलोगे कूदोगे बनोगे ख़राब ”


As if not successful in sports, with your knowledge of the game and your passion for the same. This new horizon is your career option.

About the author

Abhisek Swain is a market research professional with years of working experience in leading market research firms like Nielsen and Kantar IMRB. Any views expressed are personal.